Church marketing

A central part of your church’s mission is to reach and connect with more people. But oftentimes churches struggle to do this, leaving pastors to ask themselves, “How can people become part of our church if they don’t know about us?” While it may seem like a surprising concept at first, learning how to market your church can be incredibly effective for helping new people find and interact with your community!

For some church leaders, the word “marketing” may bring to mind advertising executives trying to push people into buying a product or service. However, church marketing entails something entirely different.

Marketing your church is believing that your message is worth telling, and then sharing it with the world through a variety of communication channels. Being intentional about church marketing begins the process of introducing yourself to new people, inviting them to be part of your community, and making more and better disciples.

This post was originally posted on the Subsplash blog. Continue reading the full Effective church marketing strategies to attract visitors article for helpful insights into six simple church marketing strategies, including:

  • Get to know your audience
  • Set & monitor your church’s marketing goals
  • Create a brand guide
  • Create your church’s marketing calendar
  • and much more!

Related articles you may find helpful: